
PM Footwear — E-commerce Website WordPress / WooCommerce — pm-footwear.com
PM Footwear is an Egyptian premium leather footwear brand established in 2021, crafting 100% genuine cow leather shoes for the modern gentle
About this project
PM Footwear is an Egyptian premium leather footwear brand established in 2021, crafting 100% genuine cow leather shoes for the modern gentleman. The brand needed a full e-commerce experience that matched its premium positioning and communicated its "Crafted in Egypt, Worn Worldwide" identity. What we built: A custom WordPress + WooCommerce store featuring a bold editorial homepage with oversized typography and product-first hero layout, a smart shop page with filtering by occasion (Casual, Office, Travel, Wedding), size, and price range, a brand storytelling About page with cinematic full-screen visuals, a Find My Size tool integrated directly in the navigation, wishlist functionality, and Bosta Express shipping integration. The site is fully responsive and optimized for conversion with persistent sale badges, quick-view product cards, and a streamlined checkout flow. Result: A conversion-ready premium shopping experience that reflects the brand's quality and positions PM Footwear confidently against international competitors in the Egyptian market.